About Soundstripe

Soundstripe is a premier music licensing platform used by more than a million creators and professionals globally to level up their creative works, including tv shows, films, advertising, podcasts, and video games. Launched in 2016 by three professional musicians, the company fuels creativity for all types of customers, from amateur social creators to freelance filmmakers and podcasters to the world’s largest agencies and major brands, like Microsoft, Pepsi, Netflix, Adobe, Fabletics, Bud Light, and more.

Since its inception, Soundstripe has issued over 20 million content licenses from its diverse catalog of over 56,000 fully cleared audio tracks, as well as from its catalog of 90,000 sound effects and 100,000 video clips. The company is based in Nashville and its catalog is supported by a roster of award-winning musical artists, including heavy hitters like Sam Barsh (Doja Cat, The Weeknd, Kendrick Lamar), VAULTZ (Lorde, Maggie Rogers), and Elise Solberg (Beyonce, Ellie Goulding).

Our culture blends the creative spirit of the music industry with the data-driven, performance mindset of a high-growth tech company. We thrive on innovation, agility, and driving results that matter. Soundstripe is a 5 time winner of the Tennessean’s Top Workplace Award and a certified Great Place to Work. Learn more about us here.

Now, we’re looking for a modern, growth-oriented VP of Marketing to take our brand, customer acquisition, and retention strategies to the next level.

🎯 The Opportunity

As our VP of Marketing, you’ll drive the next phase of Soundstripe’s growth. You’ll lead a savvy team of marketers across performance, content, brand, lifecycle, crafting strategies that directly tie to increased brand awareness, revenue growth and customer lifetime value.

We are looking for a builder. A hands-on leader who knows how to create compelling creative campaigns, effectively drive and capture demand, deliver measurable outcomes, and develop high-performing teams. This person get into the weeds with the team and will not be afraid to do the work that needs to be done.

We have a preference for a candidate in the Atlanta metro area, but we are open to other locations if they fit the profile. This role will lead a geographically dispersed team.

🔥 Your Impact

Full-Funnel Growth & Performance Marketing

• Design and own the growth marketing strategy: acquisition, retention, and expansion.
• Establish clear objectives and KPIs that align with company growth targets (ARR, CAC, LTV, churn reduction).
• Lead performance marketing efforts across all channels.
• Continuously experiment with new channels, tactics, and campaigns to unlock new opportunities.
• Ensure we have a strong marketing foundation across our key channels (website, SEO, social, lifecycle).
• Optimize our tech stack to ensure we have the solutions we need to drive continued growth and retention.
• Focus on programs and tactics that acquire, covert and retain customers, improving key metrics across different stages of the funnel.

Brand, Content & Community

• Scale creative content strategies that drive engagement, awareness, and community building.
• Supervise brand storytelling, content marketing, partnerships, and experiential activations.
• Ensure our brand connects with our ideal customer profile.
• Tap into our key assets - musicians, sound engineers, and content creators - and find creative ways to leverage them in our marketing efforts

Team Leadership & Cross-Functional Collaboration

• Effectively communicate marketing strategies, tactics, and performance to company leadership and our board.
• Lead and mentor a talented, scrappy marketing team—and know when to roll up your sleeves.
• Align with Sales, Product, and Customer Success to ensure cross-functional success.
• Build relationships with media, influencers, and external agencies.
  

Data-Driven Decision Making

• Implement data-first decision making across all marketing channels.
• Optimize spend and allocate resources for maximum ROI.
• Continually test new channels and tactics to find areas of opportunity.
• Provide clear, actionable reporting to the CEO and leadership team.
  

Vision & Culture

• Contribute to company-wide strategic planning.
• Foster a culture of creativity, accountability, and relentless improvement.
  
  

🧠 What You Bring

• Proven experience building and scaling SaaS or subscription-based marketing engines.
• A full-funnel growth mindset with hands-on experience in performance marketing and customer lifecycle management.
• Expertise in ARR, CAC, LTV metrics, and the levers that influence them.
• Strong background in content marketing, influencer marketing, partnerships, and experiential marketing.
• Solid understanding of the current AI landscape, its impact on different marketing channels, and how to leverage it to drive growth and retention.
• Experience leading teams through change, growth, and creative innovation.
• Exceptional communication and leadership skills.
• Comfortable working in a fast-paced, data-driven, tech company culture.
• Bonus points if you’ve worked with creator economy brands, music, or content platforms.
  
  

🌱 Why Soundstripe?

• We’re an entrepreneurial, creative team that’s scaling rapidly.
• Autonomy and ownership—your impact will be visible and celebrated.
• Collaborative, flexible work environment.
• The chance to help thousands of creators worldwide unleash their potential.
  
  

Disclaimer

Soundstripe is proud to be an equal opportunity workplace dedicated to pursuing and hiring a diverse workforce. Soundstripe provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements, Soundstripe complies with applicable state and local laws governing nondiscrimination in employment. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.