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Circadian Ventures
Circadian Ventures

Growth Marketing Manager



Marketing & Communications, Sales & Business Development
Remote · United States
Posted on Thursday, February 22, 2024

Voxie is a leading conversational texting and automation platform that enables brands to personalize the text messaging experience for their customers at scale. We are building the future of communication by helping brands like Naked Wines, Eargo, Edible Arrangements and Camp Bow Wow, build meaningful relationships with their customers through conversation—SMS to start. Voxie has been named a Top 10 most innovative technology company, and secured $34 Million in Series A funding. We're backed by top tier VCs.

Voxie is looking for a highly motivated and collaborative Growth Marketing Manager. This role is a critical member of the team with ownership of the go-to-market strategy and execution of marketing programs and campaigns to achieve demand goals and build/accelerate pipeline for the sales team.

Serious collaboration is the key to success for this role. You’ll be working cross-functionally with customer success, product, sales, and operations team to execute on the GTM strategies and optimize all the stages of marketing. The top priority items are easily identifiable and everyone on the team rallies around those deliverables, and each other, on a regular basis.

To achieve those goals, this role will influence and execute demand generation programs across multiple marketing channels in partnership with channel owners and drive alignment with sales to ensure the health of the business.

You will develop campaigns that have sharp product positioning and consistently develop new ways to differentiate Voxie in the market.

In this role, you will report directly to the CEO. This is a remote role, with preference to candidates living in Atlanta. Secondary preference to those in the Eastern Time Zone.

Lead marketing planning in partnership with sales leadership to align on segment priorities, establish clear quarterly goals, gain commitment and buy-in for marketing programs, and identify areas of opportunity.

  • Own strategy and execution of account-based marketing programs and campaigns designed to engage key targets for Voxie’s Consumer Services and QSR verticals
  • Partnering with sales, product, operations, customer success on development and delivery of key programs.
  • Responsible for the planning, execution, and optimization of demand generating marketing programs including webinars, digital marketing, account-based marketing, event promotion, and follow-up campaigns to deliver quality leads to the revenue organization.
  • Own reporting and analysis on marketing programs, ensuring programs perform against goals and are continually optimized.

Minimum Qualifications

  • Minimum of three (3) years of experience in B2B demand generation
  • Experience with building out multi channel programs and processes
  • Experience working in partnership with sales leaders
  • 3 years of Email marketing experience
  • Understanding of demand and pipeline generation best practices, new trends, and technology
  • A passion for reporting. You live for the data and use it to guide your programs and spend
  • Fluent in marketing automation and CRM capabilities with hands-on experience (SFDC, campaign monitor/hubspot, Live Storm, etc)

Preferred Qualifications

  • Five (5) plus years of of B2B demand generation experience
  • Experience working in a high-growth SaaS company
  • Extraordinary program management and communication skills and a consistent track record of working across sales, marketing and technology teams
  • The desire to roll up your sleeves and do the dirty work to get the job done
  • Understanding of Consumer Services and or QSR brands
  • Previous experience in SMS Marketing.

Estimated Salary Range: $90,000 - $120,000 ultimately compensation depends on experience and skillset

We know we need to be intentional in our hiring practices in order to overcome systemic biases we may be blind to. So, if your lived experience has given you a unique perspective on business, startups, or any other aspect of our business – even if you don’t meet all the requirements – please still apply and let us know so we can make sure your application gets the attention it deserves.
If you require any accommodations throughout your interview process, please let our hiring team know and we will be more than happy to make the appropriate adjustments.