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Business Development Representative - Expansion

Rent Ready

Rent Ready

Sales & Business Development
South Carolina, USA · Charlotte, NC, USA · United States
Posted on Wednesday, June 19, 2024
Company Overview: Rent Ready is a leading SaaS and services provider catering to the multifamily industry. We offer innovative solutions that streamline operations, enhance resident experiences, and optimize property management processes. Our mission is to empower multifamily professionals with cutting-edge technology and exceptional services to drive growth and success in the industry.

Job Overview: As a Business Development Representative (BDR) at Rent Ready, you will play a crucial role in driving revenue growth by identifying and qualifying leads, initiating sales conversations, and nurturing relationships with potential clients within the multifamily sector. You will collaborate closely with the sales and marketing teams to execute strategic initiatives and achieve sales targets.

Key Responsibilities:

  • Identify and qualify leads through various channels, including cold calling, email outreach, social media engagement, and networking.
  • Conduct research to understand prospective clients' needs, challenges, and goals in the multifamily industry.
  • Initiate and maintain meaningful conversations with key decision-makers to uncover opportunities for our SaaS and services offerings.
  • Educate prospects about the benefits and value proposition of our solutions, addressing their pain points and demonstrating how our offerings can meet their specific requirements.
  • Collaborate with the sales team to schedule meetings, presentations, and product demonstrations for qualified leads.
  • Utilize CRM software to track lead interactions, update prospect information, and monitor sales activities.
  • Work closely with marketing to support campaigns, events, and initiatives aimed at generating leads and increasing brand awareness in the multifamily market.
  • Stay updated on industry trends, market developments, and competitor activities to identify new business opportunities and refine sales strategies.


Skills and Qualifications:

  • Bachelor's degree in Business Administration, Marketing, or related field.
  • Proven experience in a similar role, preferably in SaaS or technology sales, with a track record of achieving sales targets.
  • Strong understanding of the multifamily industry, including knowledge of property management processes, challenges, and trends.
  • Excellent communication and interpersonal skills, with the ability to articulate complex concepts clearly and build rapport with diverse stakeholders.
  • Results-oriented mindset with a focus on exceeding goals and driving revenue growth.
  • Exceptional organizational skills and attention to detail, with the ability to manage multiple priorities and deadlines effectively.
  • Proficiency in CRM software (e.g., MS Dynamics, HubSpot) and other sales tools for lead management and pipeline tracking.
  • Self-motivated and proactive approach to prospecting and lead generation, with a willingness to learn and adapt in a fast-paced environment.
  • Team player with a collaborative attitude and a passion for contributing to the success of the sales organization.


Daily Job Description:

  • Conduct targeted prospecting activities to identify and qualify leads within the multifamily industry.
  • Engage in outbound communication via phone, email, and social media to initiate sales conversations and nurture relationships with potential clients.
  • Research prospect companies and individuals to understand their business needs, pain points, and decision-making processes.
  • Collaborate with the sales team to strategize and execute outreach campaigns, follow-ups, and lead qualification efforts.
  • Maintain accurate and up-to-date records of lead interactions, prospect data, and sales activities in the CRM system.
  • Participate in sales meetings, training sessions, and performance reviews to continuously improve skills and achieve sales objectives.
  • Provide feedback and insights to the marketing team to optimize lead generation efforts and improve messaging and positioning strategies.